Video: Launching A New Product
Ms. Anita Campbell will be talking about 7 steps of launching a new product. They are: planning, branding, sales and distribution, pricing, customer service, marketing and finally advertising. Listen to Ms.Campbell’s recommendations then decide whether the sentences are true or false.
Video: Launching A New Product
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- Question 1 of 5
1. Question
1 point(s)Planning carefully before launching a new product is not limited to preparing boxes.
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2. Question
1 point(s)When completed item rolls off the assembly line, you can start planning for launch.
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3. Question
1 point(s)A logo and other graphic symbols such as trademark, your product’s name, are a part of your brand and they should be designed before a launch party.
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4. Question
1 point(s)You don’t need to think about sales objectives because free market will regulate itself.
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5. Question
1 point(s)Taking your company by surprise is a good way to manage it.
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